Customer WiFi is booming in popularity at present. If you invest in this now, you can gain a competitive edge over other companies in your sector. However, if you leave it too late, you could end up missing out. There are many benefits associated with free WiFi provision, from attracting new customers to increasing profit levels. But, what type of businesses would benefit from providing customer WiFi? You will probably be shocked by the sheer scope of different companies and organisations that should consider this solution. Continue reading to find out everything you need to know.
Let’s begin with cafes, pubs, and restaurants. Did you know that every six in ten customers want free WiFi when visiting a food establishment? When it comes to cafes and coffee shops, in particular, a lot of people like to work on their laptop or tablet while visiting. Thus, if you do not provide guest WiFi, you can find yourself missing out on a considerable number of customers. You are not merely catering to demand by offering this service; you are increasing your profits too. By offering customer WiFi, you are encouraging people to stay in your venue longer, thus spending more money in the process. In fact, a study revealed that 50 per cent of customer spend more money in a venue with free WiFi access. This represents a great opportunity for you. You can also use guest WiFi to send targeted promotions to those at your establishment, such as voucher codes and special drinks offers. This is a great way to get your customers to spend more money now while also securing repeat business in the future.
Barber shops, hair salons, and beauty salons could really benefit from the implementation of free WiFi. There are various ways in which this solution will be beneficial. First and foremost, it is not uncommon for appointments to run a little bit behind schedule, especially if other clients have shown up late or have had a change of heart on the hair style they want. You can ensure your customers are satisfied while waiting by providing guest WiFi. They can even show you the hair style they want without going through the hassle of printing off a picture. Moreover, a lot of people bring their children with them when getting their hair cut, and thus WiFi access is assured to keep the little ones busy. In addition to this, you can target beauty promotions or send voucher codes to your customers, which will ensure repeat business. As you know, repeat business is imperative in this industry. It is also worth noting that customer WiFi is something that is only just starting to take off in this industry. Within the next few years, it is likely that the vast majority of barber shops and hair salons will provide guest WiFi. But, if you act now, you are in a position to gain a competitive edge, and you can thus take clients from the competition.
If your hotel does not provide free WiFi access, you could be causing your business a significant amount of damage. Out of all industries, it is probably most important to offer customer WiFi in the hospitality business. People want to be connected while they are on the go, and a lot of people travel for business purposes and require Internet access. If you charge for your customers to access WiFi, it is likely that this will make most of them disgruntled. This is a service that customers do not expect to pay for anymore. You can also boost other areas of your hotel by offering compliant guest WiFi. For example, you could send mobile adverts about an event you are hosting in the evening or you could send promotions for the hotel gift shop. Nevertheless, the importance of providing legally compliant WiFi must be stressed. This is vital irrespective of the industry you operate in. There are regulations that must be adhered to otherwise you could find yourself in big trouble with the law, facing non-compliance fines and even imprisonment.
The industries mentioned above merely scratch the surface of the different companies that should consider investing in PCI compliant WiFi. So, let’s take a look at some other businesses that should consider this service. The healthcare sector is one that could really reap the rewards of guest WiFi. We all hate waiting to see a doctor or another specialist, but it is inevitable that appointments run behind schedule at some point. With customer WiFi, you can increase satisfaction while your customers are waiting to see someone. You can also send tailored push notifications with useful information about certain treatments or products, for example. Taxi WiFi is also becoming more popular. People want to be connected while on the go, whether for business or pleasure. By offering WiFi, you keep your customers busy during their journey. Free WiFi is also changing the face of education, helping students to learn better and giving them the ability to connect with other students and learn about campus events. It is also beneficial in any retail store if you can find a provider that offers real-time data about connected customers that can be used to send better special offers and promotions. This is something that Retail Secure supplies.
If you are ready to unlock your business’s true potential with customer WiFi, Retail Secure can assist. We provide a leading legally compliant WiFi solution, which adheres to all applicable legislation. Our service is delivered over certified hardware, for ultimate reliability, and it comes with a content filtering feature for added peace of mind. If you would like to discover more about our guest WiFi solution, all you need to do is check out our website by heading to www.retailsecure.co.uk. If you have any queries, we would be more than happy to answer them. Simply send your email to firstname.lastname@example.org or give us a call on +44 (0) 333 320 8848.