Offering free Wi-Fi to your customers on the go represents an excellent way to increase your bookings by a considerable degree. Customers are going to be much more likely to choose your taxi company if they know they can connect their smartphone, laptop or tablet during the journey. Whether this means simply curing boredom by checking Facebook or playing games, or doing some last minute work or checking emails on their laptop, you can rest assured that this is going to appeal to vast number of customers.

In fact, a large number of people have stated that they would be more likely to use a taxi if they knew it offered free Wi-Fi. For a lot of people, it is vital to stay connected while on the move, especially if they are meeting up with someone or in an unfamiliar area. There are also business passengers that will need to remain in connect with colleagues and such like. Luckily, Retail Secure can provide you with the solution you need to deliver this service to your customers.

Our Legally Compliant Guest Wi-Fi solution delivers unbeatable reliability, flexibility, security and speed. It is fully compliant with the Digital Economy Act and Data Protection Acts, and all hardware used is certified. However, the key benefit of our solution is the fact that you can enhance your marketing campaign by a significant degree, as we provide real-time insights about your customers. You can then use this to tailor your marketing messages to enhance their effectiveness. Other advantages include customised landing pages and content filtering, which ensures you can prohibit any inappropriate content.

If you have any further questions about this service, please do not hesitate to give us a call or send an email. We will get back to you as soon as possible.


Taxis WiFi – An Introduction

Taxis WiFi is something that is set to take off in the UK over the coming years. If you do not make the move now and invest in customer WiFi for your taxi business, you can soon find yourself getting left behind the competition. However, if you act now, you can gain a competitive edge that will set yourself apart from other taxi firms in your local area. Keeping that in mind, in this post we are going to provide you with all the details you need to know regarding legally compliant WiFi, including the benefits it can bring taxi companies in particular.

What Are The Benefits Of Offering Free WiFi In Taxis?

There are many benefits that are associated with providing taxis WiFi. Firstly, you have to recognise that there is a high demand for this service, and thus you are going to improve customer satisfaction and loyalty by a significant degree. There are various ways in which this is the case. You simply need to consider the different reasons why free WiFi may be tempting for your customers. For example, they may be on a long journey and would like to play games on their phone or send an instant message to their friend. Another example could be when someone is new to the country and wants to keep in touch with a family member who they are meeting. Or, perhaps, you need to check work mail while you are on the go? No matter what applies, customer WiFi in your taxi will ensure that you enable your customers to be connected while on the go, and this is something that will improve the service you provide to them by a considerable degree. A large number of people are going to be much more likely to use a particular taxi company if they know that they provide free WiFi.

Using Customer WiFi For Target Marketing

Not only will you increase customer satisfaction with taxis WiFi, but you can take advantage of this platform to enhance your marketing campaign. If you choose one of the best public WiFi providers, you will receive data about all of your connected customers. You can use this information to target your marketing messages more effectively. You can send instant push notifications about any deals you have running. For example, you may send someone a voucher code, offering a discount off their next journey. This encourages repeat business, which is of paramount importance for all taxi businesses. In addition to this, the best customer WiFi providers also enable you to make the most of a customised landing page. This page will have been edited to suit your business; it may include your logo and any marketing messages you wish to incorporate. This is beneficial because it reinforces your brand identity and improves recognition. You will make a powerful impact on all of your customers every time they go to sign into your guest WiFi network.

Research Provides The Need For Guest WiFi In Taxis

We don’t simply expect you to take our word for it when we say that taxis WiFi is a good thing. The statistics back it up. A recent survey conducted showed that during the average taxi ride in London, which lasts 17 minutes, 60 per cent of passengers will surf the web, 60 per cent of passengers will check their Facebook page, and a massive 84 per cent of passengers will check their emails. For these passengers, it is extremely frustrating to rely on their mobile data, which they will be eating into and potentially charged for, especially when they keep losing signal all of the time and draining their battery. If a taxi was to provide passengers with free guest WiFi, you can rest assured that they will reap the rewards of many more happy customers. This represents a huge opportunity; in fact, 79 per cent of individuals have stated that they will be more likely to choose a taxi company that provides free WiFi over one that does not.

Narrowing Down Your Search For The Best Public WiFi Providers

Now that you are aware of all of the benefits associated with providing guest WiFi for your customers, the next step is to choose the best provider. There are many public WiFi providers. However, the importance of narrowing down your search effectively cannot be ignored. Firstly, you need a company that gives you the opportunity to capitalise on the marketing benefits mentioned earlier. They should send you real-time analytics and offer other branding platforms, such as customised landing pages. One of the most important things to look out for is a company that provides legally compliant WiFi. There are rules and regulations in place that all businesses offering guest WiFi need to follow, such as those under the Data Protection Acts and Digital Economy Act. If your solution is not compliant, you can find yourself facing monumental fines. Finally, take the time to read reviews that have been left by previous consumers. If you come across a lot of positive comments, you will have the peace of mind that you have chosen wisely, and this will certainly be the case when it comes to Retail Secure.

Taxis WiFi From Retail Secure

If you are interested in taxis WiFi, look no further than Retail Secure. We provide legally compliant WiFi across numerous industries in the UK. Our WiFi service is fast, reliable, secure, and effective. We will also provide you with real-time data about all of your connected customers so that you can target your promotions more effectively. Combine this with social log in and a customised landing page, and it is not difficult to see how we will maximise your branding potential. Get started today by heading to Or, if you have any queries about our customer WiFi solution, you can give us a call on 0333 320 8848.