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Retail Secure becomes a Friendly WiFi approved provider

We are delighted to announce that we have become a Friendly WiFi approved provider. Friendly WiFi is the world’s first accreditation scheme for Public WiFi. Discover more about the scheme and our partnership with Friendly WiFi below.

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What is Friendly WiFi?

Friendly WiFi is a scheme that was introduced in response to government demand. It gives companies across the country the ability to display the colourful ‘Friendly WiFi’ symbol, which shows all consumers that their WiFi network is safe to use.

By displaying the Friendly WiFi symbol, you confirm that you have met the safe standard, which means you make an effort to block out all indecent images of children, including pornography. This incorporates the use of the block list from the Internet Watch Foundation (IWF). This assures all users that the WiFi is family friendly and that the company is responsible and makes an effort to protect children. It gives children, young people, and parents the ability to make informed choices when selecting a WiFi hotspot.

This scheme was introduced in 2014, and it has grown considerably since. The UK Council for Child Internet Safety (UKCCIS) collaborated with RDI (UK) Holdings for the creation and launch of the Friendly WiFi, which is now available to any company, irrespective of their size or the industry they operate in. There are now more than 2,000 venues that are part of the scheme, including Queen Elizabeth Olympic Park, Ikea, and Starbucks.

Of course, these businesses will need to meet certain criteria to have the privilege of displaying the Friendly WiFi logo. They need to fill out an application form, after which Friendly WiFi will check to ensure the venue meets the requirements that are in place. If so, the venue will sign a trademark license agreement.

Friendly WiFi and Retail Secure

Now you know a little bit more about Friendly WiFi, and no doubt you will understand why we are delighted to be part of such an important scheme. As an approved provider, we supply products and services that adhere to all of the specifications of the scheme, and this means that all of our clients have the ability to join Friendly WiFi as well and display the logo at their venue.

This will ensure that all child abuse websites that are known to the IWF are prohibited and that access to pornographic material is filtered, and it will also instil trust with your customers. You simply need to pay a small annual licence fee for this privilege. Not only will you have the ability to use the Friendly WiFi logo, but you will also be added to the Friendly WiFi UK search locater at www.friendlywifi.com. Thus, when parents search for responsible WiFi venues, your business’s name will appear.

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